Apple has quietly launched a new feature for its music streaming service that could help you expand your playlists and find new artists to listen to. It’s a personalized radio station called “Discovery Station,” which picks the songs it thinks you’d be into from Apple Music’s catalog. As Apple Insider notes, the tech giant’s music service hasn’t gone all in on algorithmic recommendations like Spotify, which has several playlists that can generate mixes based on your listening habits.
An Apple spokesperson told us that Discovery Station will only play music you haven’t played on the service before from both familiar artists and potentially unfamiliar ones it thinks you might like. And since its main purpose is to help you discover new music, it will never play the same song twice and will play continuously until you stop it. Like other playlists that use algorithms to recommend tracks, Discovery Station also bases its suggestions on your activity and will keep changing as your taste evolves.
The feature is now live around the world. If you’re an existing subscriber, you can access it by going to your Listen Now page and checking out the Stations for You section. If you don’t have a subscription, it will cost you at least $5 a month in the US for an audio-only plan or at least $11 a month if you want access to Apple Music’s video programming and other features, such as lossless audio and Dolby Atmos.